Chandigarh, May 15, 2025:
A high-level German delegation, led by Mr. Markus Kerkhoff, Group CEO of Poppe + Potthoff GmbH, met with Haryana Chief Minister Mr. Naib Singh Saini to discuss the progress of the company’s automobile component manufacturing plant in Jhajjar district. Also present at the meeting were Mr. Thorsten Ellersieck, Sales Head of Poppe + Potthoff, and representatives from Lalbaba Engineering Ltd., the Indian partner in the joint venture. The delegation provided an update on their operations and shared plans for expanding their investments in Haryana, citing the state’s industry-friendly policies and the active support from the government.
Poppe + Potthoff, a company with a global presence in over 70-80 countries, expressed interest in setting up a new research and development (R&D) facility in Haryana. This move would complement their current operations and allow the company to enhance its manufacturing capabilities in the state. The company also plans to establish a structured system to tap into Haryana’s skilled labor force, ensuring that both global and domestic needs for automotive components are met.
During the meeting, Chief Minister Naib Singh Saini highlighted Haryana’s efforts to empower its youth through world-class skill development programs. He emphasized that the state is aligning its training initiatives with global industry standards, ensuring that the workforce is equipped with the technical knowledge and practical expertise required by industries worldwide. The Chief Minister urged the delegation to consider Haryana’s talented youth pool as an invaluable asset and encouraged them to provide meaningful employment opportunities in their expanding operations. He also reassured them of the Haryana Government’s continued support in fostering strong partnerships between industries and educational institutions, particularly technical ones, to meet both local and global job market demands.
The collaboration between Poppe + Potthoff GmbH and Lalbaba Engineering Ltd. is a significant step forward in strengthening India’s manufacturing capabilities and promoting import substitution. This partnership aligns with the government’s vision of Aatmanirbhar Bharat under the Prime Minister’s Make in India initiative, which seeks to reduce dependence on imports and boost domestic manufacturing. The newly established joint venture facility in Jhajjar will serve as a critical player in realizing these objectives, focusing on the production of high-precision components such as fuel injection and airbag tubes—products that are currently imported into India.
This new facility represents a long-term commitment to sustainable manufacturing, with the plant being conceptualized as a zero-discharge facility. In line with India’s environmental goals, the plant will source 40% of its energy requirements from solar power, reinforcing the commitment to eco-friendly practices in industrial development. Not only will this new plant strengthen the national supply chain, but it will also create skilled job opportunities, playing a vital role in the development of Haryana’s economy and reducing reliance on foreign imports.
The meeting was attended by Mr. Pawan Kumar Choudhary, Advisor to the Chief Minister in the Department of Foreign Cooperation, along with other senior officials from Haryana. This discussion marked a significant milestone in the ongoing collaboration between Haryana and global manufacturers, underscoring the state’s growing role as a hub for industrial investment and innovation.
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